Web 2.0 Expo – 10 favorite presentations you want to share with your boss
I think those who were there would agree that the quality of Web 2.0 Expo presentations this year was exceptional. One problem we all had was choosing which one to go to. While I tried to cover it all...
View ArticleFollow your Passion for Social Media Success
Those of you who are active in social media can probably relate to what I am about to describe. It’s a question many of my non-social media active friends, co-workers, business partners seem to be...
View ArticleMy Social Media wishes for 2010
The end of 2009 is just around the corner and literally last night I bought a large 2010 wall calendar to put up on our wall in the kitchen to keep my family organized. Yup, 2010 is almost here . While...
View ArticleMeasuring Social Media Activities – Primer with KPI Examples
I am feeling awful because I have not blogged for quite a while, but this post should make up for it because it is about measuring social media, a hot topic among marketers and others who want to...
View ArticleSocial Media ROI – conversation with Steven Groves and Guy R. Powell
A few weeks ago I participated in a phone conversation with two great thinkers in the area of Social Media measurement: Steven Groves (CEO of Social Marketing Conversations and contributor to...
View ArticleSocial Media – the new kid on the search engine optimization block
Yesterday I attended yet another Business Development Institute‘s half-day conferences in New York City. The focus of yesterday’s conference was on search and social media and how the two converge. Why...
View ArticleSocial Media Conversations – It’s no longer “Why” but “How”
I had a pleasure to participate and present at the Advanced Learning Institute’s Social Media for Communications event in Atlanta this past two days. The event gathered a mixture of internal...
View ArticleUsing Social Media for Events 2.0 at MarketingProf’s Digital Marketing Forum
If you follow my blog entries you know I am a big proponent of using social media for marketing your presence at events and tradeshows. I have experimented in that space for close to two years now...
View ArticleHow to spruce up your Social Media 101 presentations
I am in the process of talking to a whole bunch of social media practitioners-in-training about the value of social media and I am constantly looking for ways to spruce up these Social Media 101...
View ArticleWhat’s the future of the “social strategist” position?
I am a proud parent of a UCONN freshman (go Huskies!). Recently my son and I had several conversations aimed at helping him figure out how to get the best of his early college experience. He quickly...
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